Follow Along

RSS Feed Join Us on Twitter On Facebook

Get Engaged


Our Sponsors


Join Us

Digital Marketing Insights; Live
Written by David Harry
Thursday, 16 May 2013 03:27

Hey gang, we're back for another episode of Search Marketing Insights!

In case you missed last months debut, as part of the never ending evolution of online media, SNC has gone visual. As in LIVE! Using the power of Google Hangouts On Air, we're bringing the Search Marketing world live to your screen. SMI goes live a 1:00pm EST, so if you're a bit early, you can catch the last episode, Integrated SEO 2013.

Keyword targeting and reporting

Next week, (July 16th @ 1pm EST) we're having another Google Hangout on Air. It promises to be a great show as always, hosted by everyone's fav host with the most; Jim Hedger!

The topic this time out is; Keywords and Traffic Reporting for Modern SEO.

Our guests for the show are;

Some of the topics we'll be covering on the show include;

Benchmarks & KPI; tracking what matters to the client; the end goal of keywrod targeting and tracking is the conversions. What matters and how does on track it?

Not Provided – advantages and disadvantages; how has Google's changes affected your programs and tracking? We will also look at the hidden values and opportunities.

Vanity terms – the cost of being myopic; when clients get over fucussed on the big money terms, what does it mean for you? We'll discuss the issues that can arise.

Rankings and the query space – tracking the competition; we hear all the time that rankings are no longer of value. But is that really the case? We'll dig in and find out.

Query classification (and recent changes); is Google changing the way they classify queries? And if so, what does that mean for keyword research and targeting?

It should be a rocking time, so be sure to sign up for the event on Google Plus and then watch it here on the site, or on Google Plus next Tuesday.

Until then; play safe!

David Harry -

Hi my name is Dave and I, am an algo-holic

I am an avid search geek that spends most of his time reading about and playing with search engines. My main passion has always been about the technical side of things from a strong perspective rooted in IR and related technologies.You can find me providing SEO consulting services for Verve Developments.

You can also hook up with me via


More articles by this author

Google on Guest Blogging; be afraid, be very afraidGoogle on Guest Blogging; be afraid, be very afraid
So here we are again huh? It was just a...
Google Hacks & Dorks for fun and  profitGoogle Hacks & Dorks for fun and profit
Recently someone was asking me about Google's advanced operators and...
Last Updated on Tuesday, 16 July 2013 08:46

Getting Around the Site

Home - all the latest on SNC
SEO - our collection of SEO articles
Technical SEO - for the geeks
Latest News - latest news in search
Analytics - measure up and convert
RSS Rack - feeds from around the industry
Search - looking for something specific?
Authors - Author Login
SEO Training - Our sister site
Contact Us - get in touch with SNC

What's New?

All content and images copyright Search News Central 2014
SNC is a Verve Developments production, the Forensic SEO Specialists- where Gypsies roam.