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  • Learn About Search Intent: Why Mobile PPC Campaigns Are Different
    For some reason mobile users are not interested in your pay per click campaign. Or at least that’s what you had to conclude after reviewing your analytics. You had seen success on desktop devices with pay per click and decided it was time reach users on their mobile devices. How could you not? You read […]

  • Would You Like Your AdWords Account Audited?
    We have quite a few services beyond just training videos, tools, and workshops. One of the most popular services we offer is Google AdWords account audits. I do a quite a few AdWords account audits every year. However, earlier this year we had to close down the service due to overwhelming demand combined with a  […]

  • Don’t Miss the Super Early Bird Pricing for the NYC Advanced AdWords Workshop
    SMX East is quickly approaching, so if you’d like to attend the Advanced AdWords Workshop, it’s best to register now while the Super Early Bird Pricing is in effect. This low price will end on July 25th. The event will be held at SMX East in New York on September 29, 2014. You can use […]

  • A Conversation About Bing’s New Bid Modifiers With Melissa Mackey
    Bing Ads recently announced they are going to add device bid modifiers to their system. Their bid modifiers are rolling out in a few phases and they are going to add tablet modifiers, which AdWords does not have. Last year Melissa Mackey and I did two shows on modifiers with respect to AdWords that were […]

  • Google Shopping Feed Specification Update
    Google has announced another update to specifications of their shopping feed. These new specifications will begin to be enforced September 30th, 2014. So make sure you are compliant before September 30th to avoid any downtime. Ok, so what do you need to know… New Attributes Mobile Link Google has added the option to provide a […]

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