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RKG is a digital marketing agency providing data-driven solutions to online marketing challenges.

RKG Blog: Search, Marketing, & Musings

Video: The Ins and Outs of Authorship
Google's innovations with rel="author" and rel="publisher" are explored in this video, including ideas on how ecommerce companies can begin using it.
Keeping Up with the Latest Google Shopping Feed Specs
It is critical for PLA advertisers to keep their feed up-to-date with the latest Google specs. Here's our summary of the most important changes.
How to Speed Up Checking Indexation Rates with Excel
Speed up site searches checking indexation rates for a batch of sites using Excel, a browser add-on and this quick little process.
What Do You Really Know About Canonicals Anyway?
Learn how the rel="canonical" tag is meant to be used and how to properly implement it to handle duplication and manage link equity.
Enhanced Campaigns: New Opportunity for Display Campaigns
There are many implications of Enhanced Campaigns, and one new feature is going to have a big impact on display campaigns, in a good way.
Display Advertising Landscape | Infographic
Learn to navigate the complex display advertising landscape. RKG will walk you through the labyrinth of ad servers, ad networks and more.
International SEO Strategy for Travel
International SEO can be daunting, but there are really only a handful of key elements to get right. Read on to learn the fundamentals.
Video: Sustainable Link Development
Learn to create a long-term link development strategy including integrating social media and whether mobile deserves special attention.
Year over Year March Temps & PPC Performance Trends
No doubt weather impacts marketers. A colder or warmer than average season may help or hurt a business, depending on the industry. At RKG, we are noticing the effects of an abnormally warm March 2012 on year over year performance figures.
RKG Digital Marketing Report: Q1 2013 Released
We released the RKG Digital Marketing Report covering the first quarter of 2013 today.

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Digital Marketing; Weekly - Issue 3

YouTube Trends Map One of the coolest new Trends tools to be rolled out is YouTube Trends which o [ ... ]

Matt Cutts on upcoming changes for SEO 2013

Matt Cutts had a blog post and video (made in early May) about “What to expect in SEO in the [ ... ]