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  • 5 myths about manual penalty recovery
    Have you ever seen this message in your Google webmaster tools? If you have, you’ll know about the panic that ensues. Maybe you know you’ve done some link-building in the past that’s outside of Google’s guidelines, or perhaps you hired an SEO firm which wasn’t honest with their link-building tactics. Either way, these links have

  • Google gets more aggressive with link devaluation
    We’ve talked before about link devaluation and from what we can see the pattern is still going strong five months later. Pretty much every week since the end of November, Google has devalued large numbers of links of one type or another resulting in brands losing positions gradually week after week for months. One of

  • Yahoo! and Tumblr: A match made in heaven?
    Image http://www.digitaltrends.com In case you hadn’t heard, multi-national internet corporation Yahoo! has acquired content creation platform Tumblr in a billion dollar deal yesterday that not only sent any other start-up owner into an envious dither over the 26-year-old billionaire’s new fortune, but left the rest of us pondering Yahoo!’s long-term strategy. This is mainly a revenue generating exercise

  • Why your press releases are getting you penalised
    From time to time, members of the SEO community will publicly ask: “does X tactic still work?” Cue people from all ends of the colour spectrum (that’s black to white) throwing their hat into the ring and proclaiming that Google has no right to do this; they’re still getting results from that; they expect everything

  • Social Media Round-up: Google+ gets a facelift and Facebook gets academic
    The world of social media saw plenty of action last week with many updates but the Google I/O 2013 event in San Francisco seemed to have taken the main stage across the board in digital marketing industry so let’s take a look at what it was all about: New layout for Google+ Details –  Google’s

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