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| Getting Information about Search and SEO Directly from the Search Engines |
- Is This Really the Panda Patent?
Does Google’s newly granted patent co-invented by Navneet Panda describe Google’s Panda Update? Search Quality vs. Web Spam Many of the patent filings that I’ve written about from Google address Web Spam issues, and how the search engine may take steps or follow approaches to keep its search results from being manipulated. An early example […]
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- Google’s Panda Granted a Patent on Ranking Search Results
One of the most impactful updates at Google was the Panda Update, released into the world in February of 2011, and affecting almost “12%” of all search results. In a Wired interview of Google’s Amit Singhal and Matt Cutts, TED 2011: The ‘Panda’ That Hates Farms: A Q&A With Google’s Top Search Engineers, the name […]
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- Has Advertising Information Been Used by Google in Ranking Pages in Search Results?
In January of 2011, Google’s Matt Cutts published a blog post on the Official Google Blog, titled Google search and search engine spam, which told us: One misconception that we’ve seen in the last few weeks is the idea that Google doesn’t take as strong action on spammy content in our index if those sites […]
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- The Incomplete Google Ranking Signals, Part 1
I’ve been seeing a few long posts lately that list ranking signals from Google, and they inspired me to start writing a series about ranking signals over on Google+. Chances are good that I will continue to work on the series there, especially since I’ve been getting some great feedback on them. This post includes […]
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- Google’s Mobile Ordering Ahead Patent
Will Google be transforming the way that we order from restaurants and other merchants such as pharmacists? A patent application published by Google this past week points to the possibility. Google has been experimenting with showing menus from restaurants in its search results recently, and added them as reported in Search Engine Land on Friday […]
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- Evolving Google Search Algorithms
When I’m looking for something at a search engine, I will often start out with a particular query and then depending upon the kinds of results I see I often change the query terms I use. It appears that Google has been paying attention to this kind of search behavior from people who search like […]
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- Google’s Patent on Site Speed as a Ranking Signal
On April 9th, 2009, many people developed an interest in speeding up their websites, after reading a post on the Google Webmaster Central Blog – Using site speed in web search ranking. On the same day, Google’s Matt Cutts published Google incorporating site speed in search rankings on his blog. These posts introduced site speed […]
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- How Google Uses Taxonomic Classifications to Better Understand the Meanings of Words on Pages
Many words found on a web page are much easier to understand given the context of the page itself, as described in a Google patent granted last week. For example, take the word “bank,” which can mean a financial institution, one side of a river, or the turning of an airplane. Without the context of […]
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