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		<title>How Link Decay Can Cause Cavities In  Your Link Profile</title>
		<description>Discuss How Link Decay Can Cause Cavities In  Your Link Profile</description>
		<link>http://searchnewscentral.com/2010112997/Link-Building/how-link-decay-can-cause-cavities-in-your-link-profile.html</link>
		<lastBuildDate>Wed, 22 May 2013 22:27:27 +0000</lastBuildDate>
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			<title>Michael Martinez says:</title>
			<link>http://searchnewscentral.com/2010112997/Link-Building/how-link-decay-can-cause-cavities-in-your-link-profile.html#comment-159</link>
			<description><![CDATA[Fair enough, but if a spike occurs in an unnatural way, maybe it would be counter-productive to continue developing toxic links. I don't think it's the spike event that causes filters and red flags to kick in. I think there is a variety of signals that coincide with the spike events. Those signals could trigger filters and bad karma in non-spiking events, too. No one has been able to show that a link spike actually causes anything bad to happen. We've only seen occasional indications that bad things have happened when certain types of link spikes occurred.]]></description>
			<dc:creator>Michael Martinez</dc:creator>
			<pubDate>Tue, 30 Nov 2010 18:27:23 +0000</pubDate>
			<guid>http://searchnewscentral.com/2010112997/Link-Building/how-link-decay-can-cause-cavities-in-your-link-profile.html#comment-159</guid>
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			<title>jvaniderstyne says:</title>
			<link>http://searchnewscentral.com/2010112997/Link-Building/how-link-decay-can-cause-cavities-in-your-link-profile.html#comment-157</link>
			<description><![CDATA[Hi Michael, Thanks for the input. I don't think anyone should avoid spikes in links, I'm just saying that under some circumstances they CAN appear unnatural. And that once the "spike" is over it should be re-visited to prolong success.]]></description>
			<dc:creator>jvaniderstyne</dc:creator>
			<pubDate>Mon, 29 Nov 2010 20:12:04 +0000</pubDate>
			<guid>http://searchnewscentral.com/2010112997/Link-Building/how-link-decay-can-cause-cavities-in-your-link-profile.html#comment-157</guid>
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			<title>Michael Martinez says:</title>
			<link>http://searchnewscentral.com/2010112997/Link-Building/how-link-decay-can-cause-cavities-in-your-link-profile.html#comment-156</link>
			<description><![CDATA[You make some good and interesting points. Nonetheless, I have to disagree with a couple of things you say. "When the link velocity of a page or site drops that is another form of link decay." NOPE. That's simply a decay in velocity, which is NOT the same thing as a decay in link volume or value. "The drop off in the link velocity of that page will be significant and in all likelihood many of the links themselves will soon begin to lose value as well." Not likely at all. ALL of the links will begin losing value IMMEDIATELY. Why? Because the Web keeps on growing and changing (a point you made earlier). You seem to be suggesting that people should avoid large sudden spikes in links. That's thinking like a link builder, not like an SEO. In search, how fast links come and go doesn't really matter. What matters is how much value grows and ebbs. Value isn't determined solely by links but if you're just focusing on link value then there is no limit to how much value you can or should obtain in terms of trusted (and trustworthy) links. If you hit the front page of CNN, the Washington Post, the New York Times, and the London papers every day for a year and get thousands of links every day from those news stories, you'll be fine. If you're out there hammering Web forums for profile links and blogs for comment links, well, you better have a backup plan.]]></description>
			<dc:creator>Michael Martinez</dc:creator>
			<pubDate>Mon, 29 Nov 2010 19:43:56 +0000</pubDate>
			<guid>http://searchnewscentral.com/2010112997/Link-Building/how-link-decay-can-cause-cavities-in-your-link-profile.html#comment-156</guid>
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			<title>jvaniderstyne says:</title>
			<link>http://searchnewscentral.com/2010112997/Link-Building/how-link-decay-can-cause-cavities-in-your-link-profile.html#comment-155</link>
			<description><![CDATA[Hi John, Thanks! It's true you hear about it all the time. Most of the time we just plough forward without looking back, but link decay means that re-vitalization tactics have to be apart of our arsenal.]]></description>
			<dc:creator>jvaniderstyne</dc:creator>
			<pubDate>Mon, 29 Nov 2010 16:00:50 +0000</pubDate>
			<guid>http://searchnewscentral.com/2010112997/Link-Building/how-link-decay-can-cause-cavities-in-your-link-profile.html#comment-155</guid>
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			<title>John says:</title>
			<link>http://searchnewscentral.com/2010112997/Link-Building/how-link-decay-can-cause-cavities-in-your-link-profile.html#comment-154</link>
			<description><![CDATA[The article and its subject matter is very timely indeed. With Google trying to improve its search results and almost discarding all old school link-building methods - its a fact that most site owners on forums and blogs complaining of their links getting either de-valued or links being given without any juice. :sad: One of the most recent discussions that I came across is -- http://www.seroundtable.com/archives/023329.html]]></description>
			<dc:creator>John</dc:creator>
			<pubDate>Mon, 29 Nov 2010 14:47:26 +0000</pubDate>
			<guid>http://searchnewscentral.com/2010112997/Link-Building/how-link-decay-can-cause-cavities-in-your-link-profile.html#comment-154</guid>
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