Four Not-So-Obvious Tools For Awesome Keyword Research Results

4 tools for keyword research

Keyword research might be the most valuable method of creating effective, long lasting, focused content. That’s right, it isn’t the content itself, it’s this first, critical step in producing something of value. Why? Because keyword research is how you can create something that your audience is going to benefit from… Continue Reading Four Not-So-Obvious Tools For Awesome Keyword Research Results

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How Optimizing for Featured Snippets Makes Your Content Better

Google’s featured snippets are like Authorship – we don’t know how long they’ll last, but we keep talking about them. Now, many search marketers would argue the usefulness of this SERP feature for an obvious reason: featured snippets steal clicks from search results. Many people see the answer to their… Continue Reading How Optimizing for Featured Snippets Makes Your Content Better

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