United, We Share: Brand Partnerships and Social Media

Social media provides businesses with opportunities far beyond the obvious. Most businesses understand how social media can improve the customer/business relationship, and provide important market research information. Knowing what your customers like — and more importantly, dislike — is never a waste. Too often, however, businesses never explore social media’s… Continue Reading United, We Share: Brand Partnerships and Social Media

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The Legal aspects of Social Media and How to Stay In the Lines

When it comes to social media, companies are always worried about the rules that those particular companies—Facebook, Twitter, Google+, etc.—have put into place. There are quite a few guidelines to follow and things to keep in mind so that search engines don’t penalize you and social networks don’t ban you.… Continue Reading The Legal aspects of Social Media and How to Stay In the Lines

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